Halloween Door

Reese's

Halloween Doors

About

A year without Halloween? Spooky.

Since trick-or-treaters couldn’t go door-to-door in 2020, Reese’s brought the door to them. By tapping into a universal desire to celebrate, we empowered Reese’s lovers to continue their favorite Halloween tradition, trick or treating, in a non-traditional way. In partnership with Reese’s, we built a 9-foot-tall robotic door with a remote-control candy dispenser that only delivered Reese’s treats and no tricks. The self-propelled door rolled through neighborhoods accompanied by Will Arnett’s booming voice calling candy lovers outside to ring the doorbell for a king-sized Reese’s bar, no contact required.

Play
Reese's Halloween Door